July 14, 2024

Director of Events & Marketing

Downtown Partnership of Baltimore Baltimore, Maryland

Downtown Partnership of Baltimore (DPOB) is looking for a Director of Events & Marketing for their corporate headquarters on South Charles Street. This position will be responsible for establishing and nurturing strong relationships with consumers, partners, and sponsors to create and execute engaging events with the purpose of highlighting and marketing Downtown Baltimore. Essential Duties ... Responsibilities: • Directs and overseas DPOB’s event planning/management, on-site logistics and maintenance, vendor negotiations and performance, internal communications, and budgeting • Conducts sponsor prospecting, oversees sponsorship, relationship building, implementation, coordination and solicitation for consumer events and promotions • Creates engaging and compelling pitches, presentations, ROIs for wrap up, and other essential events related pieces • Supports the VP of Marketing with the development and execution of an overall Downtown marketing program for leisure visitors and residents • Identifies methods of promoting visits to Downtown spaces, with special attention on placemaking activations in under-utilized destinations such as parks and plazas • Uses metrics to develop event KPIs to gauge event successes and opportunities for growth • Directs DPOB’s consumer event marketing activities, including but not limited to: Baltimore Restaurant Week, Charles Street Promenade, Spring Break Skate, Pratt Street Market, Center Plaza Summer Concert Series, and Downtown Discovery Days • Develops and coordinates annual event schedule/calendar mapping of all dates including one-day festivals, recurring park activities, partner organizations and promotional consumer experiences to include but not limited to Monument Lighting, CIAA Basketball Tournament, Fleet Week, and MLK Parade • Manages permits, contracts, vendor, and contractor paperwork such as insurance certificates, W9s, and hold harmless forms in a timely and organized manner • Develops and maintain clear logistics plans including detailed planning timelines, signage, and day-of-event run-of-show instructions • Establishes relationships with attractions, museums, and restaurants, linking them with event opportunities and promotions • Coordinates any special project as deemed appropriate by the Vice President of Marketing • Coordinates with marketing and communications team to prepare, design, and deliver promotional materials and press deliverables • Other duties as assigned • Often works irregular hours, including evenings and weekends, to accommodate event schedules and deadlines.

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