Event Outreach and Recruitment Specialist

Trade Press Media Group (TPMG), a subsidiary of Forum Media Group, is a leading B2B media company producing award-winning trade magazines, websites, and national and regional live events. This role, blending marketing strategy and outbound sales outreach, with a strong emphasis on phone-based recruitment, is responsible for creating and developing relationships that grow in-person attendance and engagement at a wide range of in-person events. The ideal candidate is curious about what makes professionals tick and is passionate about helping make their day-to-day work lives easier. Attendee Recruitment & Strategy • Build targeted audience segments based on industry verticals, job roles, buying authority and behavioral data • Develop comprehensive plans to engage audience segments and identify high-value and high-propensity targets for personal outreach via phone, email, social media and other channels • Develop deep understanding of the value of all aspects of each event to relate specifically to a range of audience segments • Do you have experience using data or analytics to track performance and make decisions?