The Sales & Marketing Specialist is responsible for driving an efficient sales process by optimizing sales activities including sales opportunity planning, customer proposals, and prospect engagement tracking. The job duties for this role include, but are not limited to the following: • Ensure optimal utilization of the Sales Opportunity Planner. • Collaborate with local market operations support teams and the Business Development team to execute planned educational events and webinars • Track and maintain event calendar and event processes • Provide event examination analysis and key learning reports to stakeholders • Work with Research Coordinator to track event attendance and input necessary scoring • Create email event marketing campaigns using a marketing automation platform • Work closely with Marketing and Communications Manager, Campaign Manager and Graphic Designer to create compelling website experience for events • Manage relationship with external suppliers (printers, mail house, etc.) • Ability to maintain a positive attitude, work in a team environment, and work well under pressure • Excellent problem solver; demonstrates ability to use creative alternatives. This is not an all-inclusive job description; therefore, management has the right to assign or reassign schedules, duties, and responsibilities to this job at any time.
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