A company is looking for an Events Marketing Manager to oversee its events program and drive marketing-sourced pipeline through high-impact experiences.
Key Responsibilities
Manage the full event lifecycle, including strategy, execution, and performance reporting
Research and recommend events, defining strategies for engagement and lead capture
Coordinate logistics for multiple events, ensuring seamless execution and effective budget management
Required Qualifications
Proven experience in event management and execution
Familiarity with marketing automation and CRM tools, such as HubSpot and Salesforce
Understanding of the financial services industry, particularly banking and credit unions
Strong analytical skills to assess event performance and ROI
Ability to work collaboratively across teams and manage multiple projects simultaneously
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