Events Planner I

Northstar New Jersey Lottery Group, LLC (NSNJ) is the lottery growth management services provider selected by the New Jersey Lottery to supply game design, sales, marketing, and various other services under a 15-year agreement extending through June 2029. International Game Technology (IGT) and Scientific Games (SGMS), the world’s leading gaming companies, are members of NSNJ and provide services that help NSNJ support the New Jersey Lottery’s operations. The Event Planner is responsible for working with the Events and Promotions Manager in the planning and coordinating of the New Jersey Lottery’s branded experience at all events, promotions and sponsorships statewide. As a member of the promotions team, the Event Planner provides a range of administrative and marketing support duties related to the daily operations of the Promotions Department with a concentration in events and constantly strives to create branded experiences that drive consumer behavior. • Drives promotions and events throughout the state per the annual promotional plan • Liaises with the sales team to plan and coordinate individual promotions as approved by the management team • Supports Promotions Manager in crafting briefs for valued-added promotional calendar • Accountable for success of promotional execution in terms of delivery against performance metrics, return on investment goals • Coordinates the day to day timeline management for all aspects of planning and implementing sponsorships, consumer, retailer and other New Jersey Lottery events • Coordinates procurement of promotional merchandise for organization • Liaises with local media stations to leverage and execute beneficial opportunities • Interacts with the public at events to promote NJL’s mission and business objectives IGT is committed to sustaining a workforce that reflects the diversity of the global customers and communities we serve, and to creating a fair and inclusive culture that enables all our employees to feel valued, respected and engaged.