Strategic Partnership Management • Serve as the primary liaison for assigned partners, maintaining strong relationships and ensuring their objectives are aligned with company-wide and event-specific initiatives. • Lead the execution of sponsor activation plans across CEM initiatives and events, ensuring alignment with Design & Marketing, Communications, Workforce Management, and Operations teams. Marketing Team Participation • Partner with the Design & Marketing team to ensure sponsor branding, messaging, and creative assets align with overall event and company strategies. • Provide input and feedback on marketing campaigns for events and discover and share new ideas to market events effectively. • Knowledge of event sponsorship management, partner activations, and fulfillment processes.
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