Marketing and Events Manager

SUMMARYThe Marketing & Events Manager leads CASA of Johnson & Wyandotte Counties’ marketing, communications, and event strategies to increase community awareness, engagement, and financial support for the organization’s mission. This position is responsible for planning and executing fundraising events, managing digital marketing and communications, and creating compelling content that highlights CASA’s impact and opportunities for involvement. ESSENTIAL DUTIES AND RESPONSIBILITIES Marketing & Communications Assist the Development Director in creating and implementing an annual marketing and communications strategy to increase visibility, volunteer recruitment, and donor engagement.Develop and maintain a quarterly and monthly content calendar to support organizational goals.Create and manage content across communication channels including:Social media platforms (Facebook, Instagram, Linked In, etc. )Website updates and maintenanceEmail campaigns and newslettersPrint and digital marketing materialsMonitor analytics and track engagement trends across social media, email, and website platforms.Create compelling stories highlighting CASA’s impact including volunteer experiences, youth success stories, and program outcomes.Design or coordinate the development of marketing collateral while maintaining CASA’s brand standards and consistent messaging across all materials, including:Annual reportAgency brochuresEvent materialsCampaign materialsDevelop marketing materials for fundraising appeals, volunteer recruitment campaigns, and community outreach initiatives that increase engagement and revenue.Manage email communication platforms and targeted outreach campaigns.Event Planning & Fundraising EventsLead the planning and coordination of CASA’s signature fundraising events in partnership with the Development Director, including:Promise of Hope (Spring) AND Hops & Barley (Fall)Recruit and coordinate event committees and facilitate planning meetings.Secure venues and manage all event logistics including vendors, catering, rentals, and technology.Collaborate with the Development Director to secure event sponsors, underwriters, and partners.Identify and secure auction items and other donations to support fundraising revenue goals.Coordinate event marketing including invitations, promotional campaigns, and event programs.Track event information within the organization’s CRM and event platforms including budgets, sponsor ships, ticket sales, and attendance.Community & Organizational EventsWork with internal teams to support CASA’s internal and relationship‑building events, including:Board Retreat, Volunteer appreciation or engagement events

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