The Marketing, Event Coordinator and Social Media Specialist is responsible for providing support for on-campus events and capturing content on campus for social media. • Promote marketing events on campuses by adding event posting to social media and/or website pages as appropriate and post images during and after events to both. • Attend events and/or visit campuses in person weekly to capture images/video for social media posting as well as to provide event support to the campus and students. • Work with legal/compliance to generate and distribute appropriately any terms and conditions needed for campus events/giveaways/sweepstakes • Attend school graduations, capturing content for social media and posting 'as it happens' during the ceremonies for each campus • Capture and create professional social media content at each campus highlighting the school as an effective education facility, including photos and videos • Create social media calendar/plan and develop content in advance for regular posting on key social media platforms • Proactively generate and implement upon approval creative ideas that will help improve and increase social media engagement and growth • Manage approvals of social media content with VP Marketing, compliance and legal teams for all public-facing branded content in a timely and effective manner • Other duties as assigned American Institute offers focused, practical training that gets you out of the classroom and on your way faster than you thought possible.
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