Marketing Event Coordinator

Description The Marketing Event Coordinator will play a pivotal role in promoting, planning, and executing impactful events focused on medical cannabis care and patient certification. Key ResponsibilitiesEvent Planning and Coordination:Support planning and organizing of events including pop-up clinics, workshops, conferences, and outreach activities.Coordinate marketing and promotional logistics, including branding materials, signage, collateral, and promotional giveaways.Assist with venue research and negotiation, contract management, and coordinating setup and breakdown of event spaces.Vendor And Partner RelationsHelp identify potential vendors and event partners to support events.Support the negotiation and coordination of vendor agreements, tracking deliverables and ensuring alignment with quality and budget expectations.Event Marketing And PromotionSecure partnerships/sponsors for each event.Collaborate closely with the marketing team to develop engaging promotional campaigns, digital content, and targeted marketing materials to drive event attendance and local community engagement.Assist in executing strategic social media plans, email marketing campaigns, and local outreach initiatives aligned with event goals.Track marketing performance metrics, providing insights and recommendations to enhance future promotional efforts.Develop and implement targeted canvassing strategies to promote events in key local markets.On-Site Event ExecutionProvide hands-on support for event setup, operations, and tear-down under manager guidance.Assist in troubleshooting and resolving event-day challenges promptly, maintaining professionalism, and delivering high-quality customer service.Event Evaluation And Reporting AssistanceCollect attendee feedback through surveys, interviews, and informal discussions.Help compile data and assist in drafting post-event summaries that highlight key metrics, successes, areas for improvement, and future recommendations.Process Documentation And Improvement SupportAssist in developing and documenting processes to streamline event planning and execution.Contribute ideas and feedback to continually improve the quality, attendee satisfaction, and operational efficiency of Leafwell events.RequirementsPosition Overview & Schedule Requirements:This is a full-time, exempt position requiring 40+ hours per week. Candidates must be available to work at least three weekends per month, with events typically concluding around 9:00 PM. The ideal candidate will reside in Florida—preferably centrally located near Orlando—as frequent travel throughout the state is required.Our Ideal Candidate: Skills and QualificationsBachelor's degree in Marketing, Event Management, Communications, or equivalent relevant experience.Minimum of 2 years of experience in event coordination or planning preferred.Process-driven mindset with experience developing, documenting, and following established processes.Excellent organizational skills and attention to detail.Strong verbal and written communication skills.Ability to multitask, manage time effectively, and meet deadlines.Proficiency with event planning software and tools.Willingness to travel for events multiple times per month.Experience in healthcare or cannabis industry events is a plus.Who is Leafwell?Leafwell is an Integrative Cannabis Health Platform that aims to increase access, education, and research into cannabis as medicine so millions can find the relief they need.As the premier destination for individuals seeking information and guidance on medical cannabis, Leafwell stands at the forefront of the industry. We encourage our employees to participate in educational, training, and development opportunities.#J-18808-Ljbffr