At ServisFirst, Our Name is Our Mission. The Incumbent Will • Coordinate various marketing fulfillment duties including direct mail, packages, letters, catalogs, sales literature and promotional items, ensuring all communications are consistent with the ServisFirst brand • Assist in executing marketing strategies and objectives • Coordinate all business development events and initiatives in Birmingham • Coordinate all advertising and public communications with Regional CEOs and Compliance Officer • Coordinate and manage bank social media • Support Regional Bank business development and marketing events as necessary • Support CEO and Senior Management with communication and marketing activities • Manage company website as needed • Provide marketing support for community and company events, including promotional materials, collateral and giveaways or sponsorships • Manage and control all marketing supplies • Maintain an accurate master business development list for the Birmingham Bank • Reconcile monthly loan and deposit pipeline throughout the company • Conduct market research such as demographics, deposit amounts, and periodic account analysis for fee review • Track and manage charitable giving and sponsorships including participation for local market • Assist in Investor Relations duties, helping to schedule and publish press releases, as well as releases on the wire • Works with the Marketing Director on all marketing initiatives • Responsible for being familiar with all compliance regulations and policies that are applicable to this position and follow and ensure compliance with these regulations and policies Note: Additional duties and responsibilities may be assigned. Physical Requirements And Environmental Conditions The physical requirements and environmental conditions of this position consist primarily of: • Sustained standing and sitting • Frequent use of PC, including typing or sustained attention to monitor • Occasional presentations requiring public speaking to small groups • Lifting of basic office files or equipment up to 20 lbs • Normal office environment with comfortable internal temperatures and low level noise
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