This position is ultimately responsible for planning and executing patient education programs in a virtual or live setting, as well as responsible for program promotion and attendance. The key transferable skills for this position are: virtual & live event planning and coordination, attention to detail, communication, organization, and resourcefulness. The Programs Team member is responsible for liaising with the Account team members to effectively understand the needs of the clients with regards to program selection and development. It is preferred that the Live/Virtual Event Manager have experience in and be able to perform the following essential duties and functions: • Coordinates virtual webinars and events geared towards a patient and caregiver audience on behalf of our pharmaceutical clients • Develops custom event registration portals (for live or virtual events) • Understands technical requirements and meeting outcomes to make appropriate platform recommendations (AdobeConnect, Webex, Zoom) • Creates virtual events with the appropriate platform settings and provides training for clients and presenters, as needed • Organizes, prepares, and uploads the event content to the virtual platform, if allowable • Communicates with clients, pharmaceutical sales representatives, and internal teams to solidify details for events (live or virtual) • Leads the production of events and takes on the role of the production director during the event (live or virtual) • Provides primary technical support to the client and internal team during the virtual engagement process, including any tech run-throughs scheduled prior to the actual event • Performs as the event host or moderator for part of or the entire event (live or virtual) • Conducts research and analysis of key competitive markets and makes recommendations regarding program platform or location and design of the event • Analyzes existing programs, outreach, promotions, and campaigns in the competitive landscape and formulates program tactics and methodologies to align with client objectives • Designs reporting metrics to assess effectiveness and fulfillment of client objectives • Participates in client meetings and conference calls to identify issues and make recommendations on how to eliminate future occurrences • Individuals will be responsible for interfacing with contractors and vendors in a professional manner and assisting the department staff in programs, outreach, promotions, research, and campaigns • Coordinates with third-party vendors to provide supervision on contractual details and instruct contractors in details and expectations • Provides regular communication with client representatives regarding ongoing program development and effectiveness • Establishes an excellent working relationship with assigned clients and continuously strives to improve the level of overall service the company is providing • Provides mentorship to less experienced employees • The primary job functions and responsibilities include, but are not limited to, those listed above Additionally, promoting for live programs requires the ability to keep information and materials organized and the ability to lead a team to meet recruiting goals.
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