Social Media & Marketing Manager Jack Ingram Motors is seeking a creative, energetic, and organized Social Media & Marketing Manager to lead our digital presence across six luxury and import automotive brands. This position is ideal for someone who lives and breathes social media, enjoys creating engaging content, and loves seeing their ideas translate into real business results. If you're passionate about storytelling, content creation, video, community engagement, and building a recognizable brand, we'd love to meet you. What You'll Do Social Media & Content Creation (Primary Focus) Plan, create, and publish engaging content across Facebook, Instagram, TikTok, YouTube, LinkedIn, and other emerging platforms. Capture photos and videos of new vehicle arrivals, customer deliveries, dealership events, and behind-the-scenes moments. Produce short-form videos, reels, and other creative content that builds engagement and drives traffic. Maintain a consistent posting schedule across multiple dealership brands. Monitor social media channels, respond to comments and messages, and encourage customer engagement. Track social media performance and recommend strategies to increase reach, engagement, and conversions. Stay current with trends, platform updates, and emerging technologies. Marketing & Advertising Assist in developing and executing dealership marketing campaigns across digital and traditional media. Coordinate television, radio, print, outdoor, and digital advertising campaigns. Work with manufacturer advertising agencies to align local advertising with national campaigns. Submit and manage manufacturer advertising compliance approvals. Monitor campaign performance using Google Analytics, Meta Business Suite, and other reporting tools. Collaborate with vendors, agencies, and internal departments to ensure marketing initiatives are executed successfully. Events & Community Engagement Plan and coordinate dealership events including customer appreciation events, new vehicle launches, service clinics, charity events, and community outreach. Help promote events through social media, email marketing, and local partnerships. Coordinate photography, videography, and event logistics. What We're Looking For 2+ years of experience in social media, digital marketing, communications, or a related field. Excellent photography, videography, and content creation skills. Experience managing Facebook, Instagram, TikTok, YouTube, LinkedIn, and Google Business Profiles. Working knowledge of Meta Ads Manager, Google Ads, Google Analytics, SEO, and keyword research. Graphic design experience using Adobe Creative Suite, Canva, or similar software. Strong writing, editing, and communication skills. Highly organized with excellent project management and time management abilities. Self-motivated with the ability to manage multiple projects simultaneously. Comfortable working occasional evenings and weekends for dealership and community events. Automotive industry experience is a plus, but not required. Preferred Qualifications Bachelor's degree in Marketing, Communications, Public Relations, or a related field, or equivalent professional experience. Experience with video editing software such as Adobe Premiere Pro, Final Cut Pro, or CapCut. Experience managing paid social media campaigns. Knowledge of current digital marketing trends and best practices. Why Join Jack Ingram Motors? Work with one of Alabama's premier automotive groups representing multiple luxury and import brands. Opportunity to shape the public image and digital voice of well-known dealerships. Creative freedom to develop engaging content and marketing campaigns. Collaborative, fast-paced environment where new ideas are encouraged. Competitive salary, benefits, paid vacation, and opportunities for professional growth.
Job Type: Full-time Pay: $60,000.00 - $80,000.00 per year Benefits: 401(k) Dental insurance Employee discount Health insurance Life insurance Paid time off Retirement plan Vision insurance Work Location: In person
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