Community Event Coordinator

Reports to: CMO Effective Date: June 12, 2024 They will play a critical role in growing Gazelle Sports brand engagement across event sponsors, participants, and charity partners as part of an overall sales growth and customer acquisition strategy. Supervisory Responsibilities: • Oversight of all Signature Event committees (excluding She Runs Grand Rapids) • Operational oversight of She Run Grand Rapids in partnership with Race Director • Lead Expo and offsite sales planning project teams Position Expectations: • Develop and lead diverse community driven event committees • Maintain proper permitting and documentation for all events • Maintain Gazelle Sports owned events calendar in collaboration with store teams as appropriate • Develop unique and innovative experiences for each event, focusing on key audience targets, partners and volunteers • Support key community events with Gazelle Sports brand presence, including: • Grand Rapids Marathon, Portage Invitational, Detroit Free Press Marathon, Lamplighter, Amway River Bank Run • Support store community events as needed- including, but not limited to: • Group runs, in-store events, etc… • Lead Girls on the Run shoe fittings and order support as needed • Support and grow portfolio of Gazelle Sports Contracted events • Develop and manage Gazelle Sports event budgets • Support sponsorship acquisition and Gazelle Sports store partner relationship building • Stay informed of current and future event trends to make strategic recommendations • Coordinate and provide post-event reporting on KPIs to Leadership Team from all signature events and offsite sales • Manage event equipment inventory, condition, and repair requests Position Requirements: • Must be available for all Gazelle Sports owned and contracted event dates • Ability to align and prioritize Gazelle Sports needs as owner of events • Ability to develop and lead strong teams • Ability to foster strong, collaborative relationships with store teams, Marketing Team, and other departments • Ability to foster strong community relationships with sponsors, charity partners, volunteers