The Events Marketing Manager supports the planning and execution of marketing events that drive awareness, engagement, and demand for Cengage and its products. This role focuses on implementing assigned aspects of events across the event lifecycle, including event concepts, audience targeting, partnering with Event Execution team on logistics, and on-site execution. - Implement assigned aspects of marketing events, including conferences, webinars, field events, sponsored events, and hosted experiences, in alignment with defined goals and strategies. - Lead the brand experience at Cengage hosted and sponsored events, optimizing our presence and impact at each event. - Ability to collaborate effectively with internal teams and external partners to deliver event objectives.
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