Under general direction, plans, organizes, reviews, implements, and evaluates a comprehensive communications, marketing, and community relations program for the District; identifies and utilizes appropriate methods for reaching the District’s varied constituents including traditional media, social media, and through outreach to community leaders, public officials, service groups, employees, and residents; represents the District in media and community relations appearances; coordinates and executes public information programs to raise awareness and provide education about vector control and vector related public health concerns; provides professional assistance to the Communications Manager, General Manager, and other management and District staff in areas of expertise; and performs other duties as assigned. • Plans, schedules, and participates in special community and media events such as fairs, exhibits, and attractions which profile and promote public awareness of the District’s mission, activities, and functions; assists with the development of outreach strategies to deliver accurate and effective information District-wide and to targeted groups; collaborates with Communications Specialists to create an integrated outreach approach; provides input to the Communications manager on outreach barriers, challenges, and the efficacy of outreach strategies. • Collaborates with the Public Information Coordinator to monitor content on the district’s social media sites; engages with District constituents through social media platforms; maintains and provides content updates for the district’s website; identifies upgrades needed and works with vendors to facilitate their implementation; ensures the website is compliant with Americans with Disabilities Act (ADA) regulations. • Principles, practices, and techniques used in conducting an effective public affairs program, including public relations, media relations, marketing and advertising, strategic communications, reporting, news writing, and community relations. • Effectively use computer systems, software applications relevant to work performed, and modern business equipment to perform a variety of work tasks.
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