What success looks like in this role: Plan and manage a global and regional event calendar, including trade shows, executive roundtables, webinars, client forums, conferences, and owned experiential events.Build event strategies that support ABM, pipeline acceleration, client retention, and brand positioning.Partner with product marketing, field marketing, sales, communications, and leadership to align event themes with business priorities.Manage budgets, timelines, vendors, logistics, contracts, and on-site execution.Develop event messaging, booth experiences, presentations, run-of-show documents, and attendee engagement plans.Coordinate pre-event promotion, registration, follow-up, and lead handoff to sales.Track event KPIs such as attendance, engagement, meetings booked, leads generated, pipeline influence, and ROI.Evaluate event performance and recommend improvements for future programs.You will be successful in this role if you have: 5+ years of event marketing, field marketing, or integrated marketing experience in a B2B technology environment.Proven success planning and executing events that support demand generation and pipeline growth.Experience working with sales teams and navigating complex stakeholder groups.Strong project management skills with the ability to manage multiple deadlines and priorities.Familiarity with ABM, CRM, marketing automation, and event measurement practices.Excellent communication, presentation, and vendor management skills.Ability to travel as needed for events and onsite support.Preferred experience If you are a US job seeker unable to review the job opportunities herein, or cannot otherwise complete your expression of interest, without additional assistance and would like to discuss a request for reasonable accommodation, please contact our Global Recruiting organization at [email protected] or alternatively Toll Free: 888-560-1782 (Prompt 4). Unisys is a worldwide information technology company.
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