Marketing Event Coordinator - Jacksonville, FL

Vicars Landing at eTown is a premier lifestyle community located within Jacksonville's master-planned eTown development at 11003 E Town Pkwy, FL 32256. This upscale community is designed to offer exceptional lifestyle experiences complemented by a vibrant member culture. Vicars Landing caters to a diverse range of lifestyle needs, including independent living, assisted living, and memory care, all set within a resort-style environment that emphasizes comfort, convenience, and community engagement. The development is part of a larger vision to provide residents with not only exceptional living spaces but also an enriched quality of life marked by a welcoming and supportive atmosphere.

Vicars Landing is committed to delivering top-tier services and amenities that enhance the daily lives of its members. It focuses on creating an environment where residents can thrive with access to health and wellness resources, social and cultural events, and attentive care tailored to individual preferences. The community blends a dynamic social scene with a serene, comfortable lifestyle, making it an ideal choice for seniors looking for a premium living option in Jacksonville.

The position available at Vicars Landing is for a Marketing & Sales Operations Coordinator within the Welcome Center, a critical front-line role supporting all marketing and sales activities. This role acts as an essential operational and hospitality partner to the sales and marketing teams. The coordinator is responsible for ensuring an exceptional customer experience, executing events and communications with discipline, maintaining accurate CRM reporting, and coordinating presales activities meticulously. The role merges high-touch hospitality with advanced administrative, technical, and coordination responsibilities, requiring exceptional organizational skills, attention to detail, professionalism, and strong comfort with technology and data management.

The Marketing & Sales Operations Coordinator serves as the primary point of contact within the Welcome Center, ensuring visitors and prospective residents receive a warm, professional, and hospitality-inspired experience that matches the high-end standards of the community. This involves managing incoming calls, walk-ins, scheduling support, maintaining marketing materials, and ensuring the presentation of the Welcome Center remains impeccable before, during, and after events.

Additionally, the coordinator plays a pivotal role in planning and managing marketing and sales events both on-site and off-site. This involves maintaining event calendars, coordinating with external partners, managing RSVPs, overseeing event setup and breakdown, and handling post-event follow-up. The role also requires meticulous management of the Customer Relationship Management (CRM) system, Aline, to maintain accurate records, support data integrity, and prepare insightful reports that aid in strategic decision-making.

The coordinator will also handle budget and invoice processing tasks, ensuring expenses are tracked against approved budgets and coordinating timely invoicing and reconciliation with external agencies. They support marketing communications through collaboration with advertising agencies, assist in executing email campaigns and newsletters, and maintain brand consistency across all marketing channels.

Supporting buyer retention and engagement is another key responsibility, involving consistent communication, event support, and liaison work between sales teams and depositors. The coordinator ensures continuity in customer experience throughout the presales process and construction timeline. Furthermore, this role supports the coordination of presales selections, tracking options, upgrades, and inventory management, ensuring all processes are organized and transparent for buyers.

This role requires a bachelor’s degree (preferred) and prior experience in customer service or office management is strongly favored. Strong organizational skills, polished communication, empathy, technology fluency, attention to detail, collaboration, and a proactive attitude are essential competencies for success in this role. The physical demands include standing, walking, sitting, occasional lifting of up to 30 pounds, and the ability to work at heights and use various vision skills for extended computer work.

Overall, the Marketing & Sales Operations Coordinator position at Vicars Landing offers a unique opportunity for professionals passionate about delivering high-quality customer experiences and supporting a dynamic sales and marketing operation within a luxury lifestyle community setting.
• Bachelor's degree preferred
• prior experience in customer service or office management
• strong organizational and prioritization skills
• polished written and verbal communication skills
• comfort working with people of all ages and backgrounds
• high technology fluency including CRM systems and marketing platforms
• detail-oriented with appreciation for accuracy
• ability to collaborate effectively
• proactive and curious personality

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