You’ll manage social media content, support sales initiatives, collaborate with community organizations, and represent our agency at networking events—all while helping families access trusted, high‐quality home care services. Coordinate with community partners via phone and email to plan and confirm details for special events and educational programs.Lead the planning and execution of off-site events and educational programs in partnership with community organizations, including logistics, marketing materials, refreshments, setup, and teardown.Plan and coordinate annual signature events, including Ice Cream Socials, National Caregivers Day, and Nurses Week celebrations, in collaboration with multiple community partners.Prepare and maintain sales, marketing, and event reports, tracking outcomes and participation.Represent the community at networking events, health fairs, and other external community engagement opportunities to increase visibility and build relationships.Develop and maintain relationships with key referral sources and community partners to generate new business opportunities and strengthen community presence. Develop, organize, and maintain engaging content for the agency's social media platforms and other digital marketing channels. Bachelor's degree in Marketing or related field2+ years of experience in marketing or salesPrevious experience working in the senior living industry highly preferredStrong understanding of core marketing principlesProficiency in SEO and social media marketing strategiesProficiency with marketing and design platforms such as Constant Contact and Canva required; experience with WellSky or other healthcare CRM/software systemsKnowledge of content marketing, community outreach, referral marketing, B2B relationship marketing, email marketing, and marketing automation.Relevant experience in performance marketing and e-commerce platformsStrong verbal and written communication skills are requiredProficient in Google Workspace applications, including Gmail, Docs, Sheets, Slides, Calendar, and Drive.Must be available to work some weekends and weekends on-callMust have the ability to travel locally as needed and use your own vehicle for travel. Must maintain a valid driver’s license and automobile insurance.Company DescriptionFor over 30 years, Custom Home Care (CHC) has supported seniors and family caregivers with high‐quality, personalized care.
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